Salesforce Advanced Cross Channel Practice Test

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Question: 113
Which Salesforce feature enables you to create and manage personalized video
marketing campaigns?
A. Lightning App Builder
B. Process Builder
C. Workflow rules
D. Salesforce Video Studio
Answer: D
Explanation: Salesforce Video Studio is a feature that enables you to create and
manage personalized video marketing campaigns. It provides tools for creating,
editing, and distributing video content to engage with your audience. With
Salesforce Video Studio, you can personalize video messages, track video
engagement metrics, and incorporate videos into your cross-channel marketing
campaigns.
Question: 114
Which Salesforce feature allows you to create and manage personalized chatbot
experiences?
A. Process Builder
B. Salesforce Einstein Bots
C. Workflow rules
D. Lightning App Builder
Answer: B
Explanation: Salesforce Einstein Bots is a feature that allows you to create and
manage personalized chatbot experiences. It provides tools for designing and
deploying AI-powered chatbots to automate customer interactions and provide
self-service support. With Salesforce Einstein Bots, you can customize chatbot
conversations, integrate with other Salesforce features, and deliver personalized
and efficient customer service experiences.
Question: 115
Which Salesforce feature enables you to create and manage personalized
omnichannel service experiences?
A. Lightning App Builder
B. Process Builder
C. Workflow rules
D. Service Cloud
Answer: D
Explanation: Service Cloud is a Salesforce feature that enables you to create
and manage personalized omnichannel service experiences. It provides tools for
case management, knowledge base, live chat, social media support, and more.
With Service Cloud, you can deliver consistent and personalized service across
multiple channels, empower your agents with relevant customer information,
and resolve customer issues efficiently.
Question: 116
Which Salesforce feature allows you to track and manage customer feedback
and complaints?
A. Workflow rules
B. Process Builder
C. Salesforce Feedback Management
D. Lightning App Builder
Answer: C
Explanation: Salesforce Feedback Management is a feature that allows you to
track and manage customer feedback and complaints. It provides tools for
collecting, organizing, and analyzing customer feedback to identify areas for
improvement and take appropriate actions. With Salesforce Feedback
Management, you can capture feedback through surveys, social media, and
other channels, analyze sentiment and trends, and enhance the overall customer
experience.
Question: 117
Which Salesforce feature enables you to create and manage personalized call
center experiences?
A. Lightning App Builder
B. Process Builder
C. Workflow rules
D. Salesforce Service Cloud Voice
Answer: D
Explanation: Salesforce Service Cloud Voice is a feature that enables you to
create and manage
Question: 118
What is true about SMS keywords other than HELP and STOP?
A. keywords in parent business unit are automatically available to all child business units
B. keywords in child business unit can be shared between other child business units
C. keywords in parent or child business unit are available only in that business unit
D. keywords in parent business unit can be shared to any child business units
Answer: C
Question: 119
send multiple emails over a period of 3 months with link to download mobile app. If link clicked then send app feature
emails else same mails to download mobile app after every 3 days.
How would you design this Multiple select?
A. use journey with email activities and enagagement split activity
B. use query activity to query _ click and use contact data in journey.
C. use contact designer
D. use Journey data and not contact data
Answer: A,D
Question: 120
How frequently does Einstein Engagement Scoring updates to email?
A. Email daily
B. Mobile Weekly
C. Model Monthly
Answer: B
Question: 121
How does social studio unify anonymous and known identities?
A. Deterministic matching
B. social networking
Answer: A
Question: 122
How dots social studio unify anonymous and known identities?
A. Deterministic matching
Answer: A
Question: 123
You are using replace inbox message feature. But your audience has changed and some of the contacts who received
the first message do not exist.
What would happen?
A. the inbox message is replaced for all user.
B. the inbox message is replaced only for users who do not exist:
C. inbox message Is replaced for users who read the first message.
D. Inbox message is replaced for existing usef s and deleted for users who do not eixist.
Answer: D
Question: 124
3 possible reasons why a SMS message would fail to reach users mobile? (select 3 options)
A. switched off
B. SMS sent to landline number
C. mobile is in another call
D. out of cellular network coverage
E. Low battery
Answer: A,B,D
Question: 125
Where to create topic profiles in command center?
A. command center
B. social automate
C. social admin
Answer: C
Question: 126
What is the fastes way to add a classification to a post?
A. Macro
B. Add classification manually to each post.
C. Classification cannot be added to a post
Answer: A
Question: 127
What data is there in mobile connect demographics, select3
A. City
B. Region
C. Email
D. First name
E. channel
Answer: A,D,E

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